Beyond the elevator pitch: how to build genuine relationships in the startup world

​ Building startups is not easy. From securing funding to attracting new customers, entrepreneurs face countless challenges on their road to success or failure. But as the saying goes, it's not just what you know — it's who you know. Networking is one of the secret sauces of the startup world. Read on to find out why building genuine relationships is the key to business success. What is a genuine relationship? Let's start with the basics: what is networking, and why is it so important? At its core, networking is about building relationships that can help you achieve your goals — connecting with other professionals, making new contacts, and fostering long-term connections. Networking tends to get a bad rep as being fake and transactional. But it's much more than schmoozing people up, shaking hands, and exchanging business cards. In the startup world — and the world in general — it’s building genuine relationships that really matters. And is also your key to success. What does it mean to build a genuine...

Dealum’s Story — building the Tartu startup ecosystem

​ As we are celebrating Dealums’ 6th birthday, Rein Lemberpuu, the co-founder of Dealum, speaks about the Tartu startup ecosystem and why he believes it’s the best place for great ideas and successful startups (and, of course, for Dealum). Rein has been a key player in the Tartu startup scene helping it grow through startup hubs, investments, and founder programs. In this interview, he shares his insights on the evolution of the ecosystem, the strengths and weaknesses of the startups that have emerged, and his vision for the future of Tartu as a hub for startup innovation. Could you share with us how you first got involved in the Tartu startup community and what motivated you to take an active role in it? My journey in the Tartu startup community began after I exited Playtech with Rain Kivisik [editor’s note: the second co-founder of Dealum]. Together, we purchased the sTARTUp Hub building in the Tartu city center, initially looking for office space for our own team. However, since the space was too big for...